Trakken GmbH (hereinafter also referred to as «Trakken») takes the concerns of data protection very seriously and wants to ensure that your privacy is protected by the use of Trakken GmbH. We therefore collect, process and use your personal data only with your consent or if a legal provision permits this. We will explain to you below, which personal data we collect, save and use for you, and to which survey, storage and use you declare your consent.


1. Personal information

Personal data are all data that contain information about personal or factual circumstances of a particular or determinable customer. This includes, for example, the name, e-mail address, residential address, gender, date of birth, telephone number or age.


2. Purposes of the collection and storage of personal data

We need your personal data for the following purposes:

  • When you request information such as case studies, guides, product summaries and the like from Trakken;
  • For the transmission of suitable product or service offers by e-mail,
    To answer your questions,
  • To participate in winnings and to announce any profits,
  • To order and deliver our newsletter by e-mail (if desired).
  • Improve the products of Trakken


3. Automatic data collection with the use of cookies and storage with other data

Trakken GmbH uses cookies when calling up its websites. A cookie is a small text file that is stored on your computer and allows you to analyze your use of our web pages. The following data are collected automatically by our computer system when our websites are accessed by means of cookies.

  • Your Internet address (IP address),
  • Browser type and version,
  • Website or advertising campaign from which you visit us (Referrer URL),
  • Operating system used,
  • Websites of Trakken you visit,
  • Date and time of your access.

This data will be stored together with your other data, which you provide us with your consent.

Cookies are used to optimize our websites and our offers, and the storage of the cooked data with your additional data serves to provide you with suitable information.

If you do not wish to use cookies, you can block the use in your browser. It can not be excluded that the functionality of our website will be affected.

If you do not wish to store the cookie data together with your other data, you can inform us according to § 5 of this data protection statement. In addition to the above mentioned http cookies, we also use so-called Flash cookies. These are files which can write user-specific data on the computer of the user retrieving them, and read them later, in relation to web pages that integrate flash media. The storage of Flash cookies can be deleted from the Macromedia website. Please check out


4. Google Analytics

Trakken websites use Google Analytics, a web analytics service provided by Google, Inc. («Google»). Google Analytics uses so-called cookies, text files, which are stored on your computer and which allow an analysis of the use of the website. The information generated by the cookie about your use of this website (including your IP address, but without the last octet) is transferred to a Google server in the USA and stored there. Google will use this information to evaluate your use of the website, to compile reports on website activity for website operators, and to provide other services related to website usage and internet usage. Google may also transfer this information to third parties as far as this is required by law or if third parties process this data on behalf of Google. Google will in no case associate your IP address with other data from Google. You can prevent the installation of cookies by setting your browser software accordingly or disable Google Analytics directly from; However, we would point out that in this case you may not be able to fully utilize all the functions of this website. By using this website, you agree to the processing of data about you by Google in the manner and for the purposes set out above. The collection and storage of data can be denied at any time with effect for the future according to § 5 of this data protection statement.


5. Objection, correction and deletion of data

You may at any time revoke your consent, which you have given to us for the use, processing and transmission of your personal data for marketing purposes (e.g., electronic newsletters or offers) or any other purpose without effect for a particular form or term. In addition, as far as we use your data within the legally permissible framework for, for example, postal marketing measures, you can object to this use. You may also request the correction of your data if they are incorrect. In all cases, please contact: Trakken GmbH, Circusweg 1, 20359 Hamburg, Tel .: +49 40-28453 – 6700, E-Mail:

After a revocation, we will delete your data and refrain from sending further advertisements.


6. Transfer of personal data to third parties

For the processing of your information requirements it is sometimes necessary to transfer your personal data to third parties. The data passed on to third parties are used exclusively by them for the fulfillment of their obligations or tasks. Transfers to state institutions or authorities are only required under mandatory national legislation.


7. Duration of data storage

Your personal data will be kept as long as your consent to use for marketing purposes is available. Sometimes additional data storage may be necessary due to legal requirements.


8. data security

We have established technical and organizational security precautions to protect your data, in particular against loss, manipulation or unauthorized access. We regularly adapt our safety precautions to the continuous technical development.


9. Data security and storage in the TrakkBoard

To get a quick access to the data in the TrakkBoard, some data that is accessed via the linked interfaces are temporarily stored and tra cked. The data is only stored for a limited period of time and all data are then deleted.


10. Information

You have the right at any time to request free information about your stored data. If your data are incorrect or unjustly stored, we will gladly correct, block or delete them. Please also inform us as soon as changes have occurred to your personal data. Please send your inquiries, questions, complaints or suggestions regarding data protection by mail to: Trakken GmbH, Circusweg 1, 20359 Hamburg, Tel .: +49 40-28453 – 6700, E-Mail:


11. Use of personal data for marketing purposes

Trakken will provide you with appropriate information and product offers based on the data stored by you on Trakken. A newsletter as well as e-mails from third parties with appropriate offers are only available if you have explicitly declared your consent to this. By storing the personal data collected by you when you visit our website for the purpose of the marketing purpose described above, you expressly agree. If you no longer agree, you can at any time object in accordance with § 5 of this data protection statement.


12. Agreement

By confirming this Privacy Policy, you agree to the use of your information as described in the foregoing Terms.


13. HotJar Web Analytics Service

This site uses the HotJar Analysis service to improve user friendliness and customer experience.
Mouse clicks, mouse and scroll movements can be recorded.
It is also possible to record key data entered on this website. However, the recording is not personified and thus remains anonymous.
HotJar does not record this data on pages that the HotJar system does not use.
You can disable the HotJar service by contacting HotJar at


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